Cadillac Formula 1 Team
This promotion video celebrates Cadillac’s entry into Formula 1 through a cinematic exploration of power, precision, and modern craftsmanship.
The visual language embraces strong chiaroscuro to emphasize contrast and drama. It captures the tension between light and shadow as a metaphor for engineering excellence and racing ambition. Sleek yet industrial, Elegant yet unyielding.
The film positions Cadillac not just as a competitor, but as a force redefining performance aesthetics in Formula 1.
Credit
Audio: Aura by Heyson